I am horrible about staying in touch with people when I’m away at school. My friends from home constantly berate me after long absences with limited communication. Even my father, my designated ’email buddy,’ will tease me about the amount of time it takes for me to get back to him. I understand their frustration completely. In fact, I’m not even exactly sure how I became so inept at online communications, especially since I’m a frequent user of several social networking sites. For socializing with my friends, our primary resource is Facebook. Oh Facebook.
On February 4th, Facebook celebrated their 7th anniversary. That same day I received a phone call from a friend, just to chat, but her immediate reaction was: “Wow, I was actually able to get in contact with you.” These two concurrent events made me think a bit more about my Facebook socialization throughout the years. In more recent years, when the site would have actually been a valuable resource for keeping in touch with my high school friends, my interest in Facebook has waned. Personally, I prefer Twitter, a preference that most of my friends unfortunately do not share.
I do, however, remember my first experiences with Facebook. I remember the ‘addiction’ and the excitement of this new website. And I remember how pathetically encapsulating the site became. I believe I first started my account toward the end of my Junior year of high school (that would be nearly 5 years ago now). Fresh off of MySpace, I was excited to find out about this more ‘grown-up’ various of social networking (not that I had even heard the term ‘social networking’ before). At the time, my brother had just entered college, and as the pretentious kid he was at that age, he was under the firm belief that Facebook should be for college students only–after all, he argued, that’s who it was created for. Instead, the fad quickly leaked into high schools, and eventually penetrated the walls of middle schools as well. Now, Facebook boasts 550 million users worldwide. The site is available in 70 different languages (I’m unsure if that stat includes the ‘pirate’ language feature).
Needless to say, Facebook is impressive. It has also become a key part of our society and culture. Who hasn’t heard someone say something along the lines of “Well, I don’t really know [name] but we’re friends on Facebook,” or “Oh yea, they broke up. I saw it on Facebook.” It has infiltrated our culture, even begin used as a verb, much like Google is (“I facebooked him/her. She seemed cool” & “We’ll have to Facebook”).
I use Facebook primarily for personal socialization– though not nearly as frequently as I apparently should. However, several companies have also taken advantage of the opportunity to ‘keep in touch’ with their customers. Companies and brands roll in publicity from users’ ability to ‘like’ their work, or add them as an interest. We all want our profiles to be an accurate (though super cool) portrayal of ourselves, and this often means mentioning interests and favorites (i.e. Dunkin Donuts coffee– yep, here’s a shout out for DD!).
From a site that was created for Harvard student only, then college students, then spread to the general public–Facebook has certainly grown. This no use supposing this is just some passing trend. Facebook is an essential resource for companies as well as the general user. Despite my own personal receding interest, Facebook won’t be going out of style anytime soon. Nor will I cancel my account. In fact, I should clarify– my decreasing interest means that, instead of going on Facebook 12 times a day, I only go on 3 or 4. Still excessive by any means, but apparently not enough to ‘keep in touch.’ Facebook isn’t going anywhere any time soon– and that’s okay with all of us!
p.s. I debated prefacing this post with a viewer alert that no, I have not in fact seen The Social Network (I know, shame on me). Instead, this tidbit will just have to do as a post script.