The Oscars Online

In a previous post featuring a rather unsuccessful poll, I asked readers about their Oscar viewing habits in terms of social media. What networks would you stay connected to throughout the show?

Embodying the very spirit of the social media and award show connection was James Franco, who tweeted away from backstage. Despite a less than stellar performance, he at least did well in documenting behind the scenes footage that was enjoyed by thousands of Twitter users. Other celebrities, such as Mark Ruffalo, Jennifer Hudson, and Franco’s fellow co-host Anne Hathaway took to Twitter as well, but more important were the viewers who hit up social network sites and what they were talking about.

Mashable has put together a nice little report of the who, what, and how much from Oscar night. While I’ve featured a couple key/interesting stats in this post, I highly suggestion heading over to the article itself to find out more.

 

Twitter

  • Certain moments throughout the broadcast featured dramatic increases in tweets. For instance, when Oprah Winfrey presented the award for Best Documentary (to Inside Job) a record number of 11,780 tweets were sent out! Here are some more spikes:

  • In terms of Trending Topics, Tweetbeat’s measurements reported that Inception as the most tweeted about film, followed by The King’s Speech second. Other trending films included Toy Story 3, The Social Network, and The Fighter.
  • The twitterverse was similarly interested in the nominees, with James Franco leading the topic trends. Since Franco’s nomination in January, a reported 58, 197 tweets have mentioned the actor. During the award show itself, Franco received 21,117 mentions. His co-host Anne Hathaway was the second-most tweeted about celebrity, followed by Natalie Portman.

 

Facebook

  • During the 24 hour period following the awards show, nearly one million people in the U.S. alone mentioned the word “Oscar” in a status update on Facebook.
  • Of all the Oscar topics, The Kings Speech received the most attention with 152,324 mentions throughout the United States.

To find out more about the world of the web on Oscar night, check out the full article on Mashable.com.

So, how did you stay connected? Did you help make up some of the numbers of these statistics? I know I did.

 

 

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Weighing in on the Golden Globes

I love movies and I love television, so I was most definitely among the many viewers who tuned in to the Golden Globes Sunday night. When I first heard that Ricky Gervais was hosting, I was as giddy as a school-girl. His past performances at awards shows, even those he wasn’t hosting, have always been more than memorable (see example here). Gervais hosted last years Golden Globes and the result were increased ratings. This years outcome appears to have been the same, with a 5% rise in viewers. With these sort of results, Gervais would appear to be a shoe-in for hosting any number of award shows. unfortunately, his  performance has brought in mixed reviews.

I would like to comment on the mixed reactions to Ricky Gervais’ hosting. As I watched the Golden Globes, it was clear that Gervais was playing with fire, pushing the envelope with several of his jokes. The reaction from the audience present was a mixture of laughter, half-hearted “ohhhh”s, shocked gasps, and uncomfortable (and forced) chuckles (mainly from the butt of the jokes). His opening monologue was particularly harsh, commenting on everything from Hugh Hefner’s sex life to Charlie Sheen’s outrageous antics. After reading some reviews of the show, it appear that the most controversial remark he made was in reference to Scientology and the closeted homosexuals who practice it:

“Also not nominated was ‘I Love You Philip Morris,’ Jim Carrey and Ewan McGregor.
Two heterosexual characters pretending to be gay.
So the complete opposite of some famous Scientologists, then.”

This thinly veiled joke seems to have upset much of the online community who have called Gervais’ performance as everything from “rude” to “cringe-worthy.”

My opinion?

When you hire Ricky Gervais, expect nothing less than Ricky Gervais.

He is a notoriously malicious comic. His jokes make fun of others as well as himself. And good for him–his unrelenting and unforgiving, an attitude that seems especially necessary in modern-day Hollywood. If someone really is to blame for his indiscretions, shouldn’t it be the producers of the show who a) hired him (back) and b) failed to look over this prepared script?

Luckily, some of the stars seem to have taken Gervais’ quips with a smile. After commenting that Robert Downey Jr. is probably best known for his stints in prison and rehab, the ever good-humoured RDJ took the stage and made his own risqué (though hilarious) jokes.

Others seem to have not been so happy with the comments. Reports say that several celebrity reps have already been in contact with the producers to voice their complaints.

My final word: It’s Hollywood. Celebrities are in the spotlight, and when they end up making ridiculously stupid decisions (Charlie Sheen’s shenanigans for instance), they can’t expect to escape the inevitable jokes that will be made at their expense.

So Congrats Ricky Gervais! Show well done, and much enjoyed!